Archive for the ‘ambient’ Category
NeochaEDGE for LI JIANHONG x adidas ORIGINALS, S/S 2012 campaign – video & photo shoot ///
For the brand’s recently launched “China ORIGINALS” campaign, adidas Originals and TBWA tapped NeochaEDGE to curate and produce content featuring local Chinese creative talents that exemplify the spirit of adidas ORIGINALS. To tell the stories of these talented individuals, we shot a series of videos and photographs that were featured online, in-store, on taxi cab screens, [...]
ABSOLUT together with its lead agency TBWA tapped NeochaEDGE to produce a series of videos for the brand’s recently launched “ABSOLUT BLANK” campaign in China. The ABSOLUT BLANK campaign is a brand-led global creative movement designed to inspire artists all over the world by turning Absolut’s iconic bottle into a canvas that encourages [...]
tracks | “eXpo,” a NeochaEDGE x SHANGHAI RESTORATION PROJECT electronic compilation album ///
Last year, together with The Shanghai Restoration Project, we produced eXpo – a ten-track compilation featuring the leading independent electronic artists in China today. The album traverses a broad array of genres from techno and house to dubstep and hip-hop, all evidencing an internationally-engaged yet regionally distinctive independent music [...]
“SOUND OF THE CITY,” a sound + visual installation capturing SHANGHAI & HANGZHOU by LOU NANLI (aka: B6) ///
“Sound of the City” is a recent sound and visual installation from Shanghai-based Lou Nanli (aka: B6), the renowned electronic musician and sound artist, not to mention one of the original Neocha.com co-founders.
While the full / original piece was designed for gallery showings, B6 was kinda enough to give us an reformatted version exclusively for [...]
tracks | an instrumental song from experimental guangzhou-based ambient indie band ZHAO ZE ///
If you’re a Chinese musician / band and would like your music featured on NeochaEDGE, send us some MP3s: EDGE@Neocha.com
For more “Tracks” posts on NeochaEDGE, link here. /// KA
Zhao Ze - Luo Mu (落木) ///
tracks | indie electronica from chongqing producer ECLOVE23 ///
If you’re a Chinese musician / band and would like your music featured on NeochaEDGE, send us some MP3s: EDGE@Neocha.com
For more “Tracks” posts on NeochaEDGE, link here. /// MW
ECLOVE23 - Deep Cloud ///
ECLOVE23 – Geometric ///
ECLOVE23 – Disappeared Into the Night Sky ///
tracks | a couple chinese indie music selections from shanghai-based wild child author MIAN MIAN ///
We recently wrote about Mian Mian’s new books and mentioned that they came with a free CD of the author’s favorite Chinese indie music. Below we share two of our favorite tracks from that CD. The first is from Beijing-based electronic artist Dead J & cellist Jia Jia, and [...]
T(H)REE, an innovative project “virtually” bringing together chinese & portuguese musicians ///
T(h)ree is an ambitious cross-cultural musical project that has been successfully encouraging original collaborations between Chinese and Portuguese musicians. The aim of this project is to produce an authentic musical blend of cultures and to promote local music beyond its borders.
After one year of hard work and with the participation of more than one [...]
