Archive for the ‘shadow chen | saltyshadow’ Category
china’s post-80s generation, neo-traditionalism and emerging chinese creativity at ASIA SOCIETY in NYC ///
Last month, Asia Society hosted NeochaEDGE co-founder Sean Leow for a talk introducing the New York City crowd to emerging creativity in China. Challenging the common perception of China’s reputation as an un-creative country, Sean showcased the talented post-80s generation who is pushing creativity forward, explained the neo-traditionalism trend in much of their [...]
“SPIDER x BEE,” new work from EDGE Creative Collective digital illustrator SHADOW CHEN ///
See below for fresh work from Shanghai-based EDGE Creative Collective digital illustrator (and also our full-time creative director) Shadow Chen.
If you’d like to collaborate with Shadow Chen, purchase any of her work, or view her full portfolio, please send us an email: EDGE@Neocha.com
NeochaEDGE x ANDAZ – “SHANGHAI SALVAGED,” recycled / second-hand wood furniture design project ///
Over the past six months, we’ve been creating a variety of art content – including furniture design, sculpture, photography, film / video, installations, on-going exhibitions, etc. – for Hyatt brand ANDAZ.
One of the projects we’re most excited about is a furniture design that we produced entirely out of recycled / second-hand [...]
“CHENGYU VISUALIZED,” an EDGE Creative Collective exhibition of chinese idiomatic expressions @ HYATT ANDAZ in shanghai ///
Storytelling takes many forms and idioms are one of the most elegant ways to encapsulate rich stories in just a few words or characters. Those passionate about Chinese culture know “Chengyu” –four character Chinese idioms–are a priceless and colorful source of Chinese myths, folktales, and historical facts that teach lessons about morality, life, and nature.
We’ve [...]
The Sydney Opera House recently commissioned NeochaEDGE to produce a full-length documentary film about the indie animation scene in China for screening at its annual GRAPHIC Festival – August 20 / 21, 2011 (this weekend).
The 100 minute film, titled “The Beginning,” features in-depth profiles of 20 leading-edge Chinese animators / animation studios together with a sampling of [...]
NeochaEDGE x adidas, “BE FASTER” URBAN ARTIST SERIES – CHINA spring / summer 2011 design collaboration, IN STORES NOW ///
For the first-ever artist collaboration in China for its Performance apparel line, adidas tapped NeochaEDGE and the EDGE Creative Collective to design 7 graphics. The theme of the brand’s inaugural China “Urban Artist Series” was “Be Faster.” The creative brief required us to represent the brand and this theme graphically, in a fresh, youth-oriented, locally-relevant way.
For [...]
“NEW TEA,” the NeochaEDGE creative agency SHOW REEL & music video for latest track from THE SHANGHAI RESTORATION PROJECT ///
See below for 3 minutes of mind-blowing creative inspiration from China. The show reel captures content from several NeochaEDGE client projects (Nike, Volcom, Nokia, Vans, adidas, Absolut Vodka, UK Pavilion, GLoria Jeans Coffee, May Flowers Tissues, Graniph t-shirts…to name a few) as well as a sampling of some of our favorite personal works from EDGE Creative Collective [...]
gorgeous illustrated tribute to BOB DYLAN from EDGE Creative Collective digital member SHADOW CHEN ///
See below for a “tribute-to” work from EDGE Creative Collective digital illustrator Shadow Chen (and also our full-time creative director). This illustration was a commissioned piece for ELLE Man magazine’s China April edition for a Bob Dylan spread promoting his shows in Beijing and Shanghai.
We hope to see you all at the [...]
