• NeochaEDGE /// is a full-service creative agency dedicated to achieving ambitious ideas and inspired storytelling for the most forward-thinking brands in the world. Be creative, stay curious.
  • Language:

  • FAN BINGBING “CREW LOVE” STORY ///

    VIEWABLE ON:  VIMEO  |  YOUTUBE  |  YOUKU  |  TUDOU


    FAN BINGBING x BU KEWEN x CHEN MAN INTERVIEW ///

    VIEWABLE ON:  VIMEO  |  YOUTUBE  |  YOUKU  |  TUDOU


    FAN BINGBING x LI YU INTERVIEW ///

    VIEWABLE ON:  VIMEO  |  YOUTUBE  |  YOUKU  |  TUDOU


    FAN BINGBING x STUDIO TEAM INTERVIEW ///

    VIEWABLE ON:  VIMEO  |  YOUTUBE  |  YOUKU  |  TUDOU


    SCENES ///

    MORE OF OUR CLIENT WORK

    FAN BINGBING "CREW LOVE" STORY FOR ADIDAS ORIGINALS

    For adidas Originals women’s “Crew Love” Story campaign we produced a series of videos showcasing Fan Bingbing and her crew: photographer Chen Man, stylist / make-up artist Bu Kewen, film director Li Yu, and her studio team. In the videos, crew members talk about the friendship, respect, trust, and mutual support that has developed among everyone over the many years they’ve collaborated together.

    The crew stresses that they’re more than just a team, but rather a cohesive family unit full of sincerity, vitality, and enthusiasm ready to face whatever comes their way.

    For more of our film / video work, link here.

    Share Our Work