What is NeochaEDGE? ///

Two things:

NeochaEDGE /// is a Shanghai-based creative agency that produces inspiring visual arts and music content with China’s leading creators – the EDGE Creative Collective – for the most forward-thinking brands and agencies in the world.

NeochaEDGE /// is a web-magazine dedicated to celebrating Chinese creativity.

The NeochaEDGE creative agency ///

As a creative agency, we represent leading-edge Chinese creative talent for commercial collaborations, providing our clients with outside-the-box creative ideas and content. NeochaEDGE is powered by the EDGE Creative Collective, our ever-growing “creative department” – a carefully groomed cast of China’s premier creative talent that we engage when delivering against our clients’ briefs and project requirements.

Led by a team rich with local and global creative industry know-how as well as marketing, advertising, media, and consulting experience, NeochaEDGE is uniquely positioned to help clients differentiate themselves in the China market and abroad.

Like the content presented on the NeochaEDGE web-magazine our roster of artists spans a variety of creative disciplines: graphic design, illustration, animation, film, fashion / style, photography, street / urban art, comics, painting, sculpture, print-making, industrial design, products / toys / dolls, and music.

NeochaEDGE services include:

• Artist collaborations
  • curating, managing, art / creative directing commercial collaborations between NeochaEDGE artists and third party entities

• Commercial content sourcing / production
  • commissioning, producing, co-creating, and sourcing of original creative content for branded online / offline marketing and advertising campaigns, TV spots, apparel graphics, publication / media use (online, print, TV, etc.), package / in-store display design, web / graphic design, etc.
  • to learn more about previous / current NeochaEDGE client collaborations, link here

• Strategic consulting & insights
  • campaign ideation, creative development, and execution for brand / agency campaigns that aim to engage the Chinese youth demographic
  • on-site presentations / workshops / inspiration sessions
  • trend reports, thought pieces, and white papers
  • recruitment for ethnographic / focus-group research

• Creative culture events
  • online / offline exhibitions, live art performances, creative workshops / bazaars

• Art sales
  • all work presented on the NeochaEDGE web-magazine and produced by EDGE Creative Collective members is available for purchase / licensing

To better understand how NeochaEDGE could add value to your company, brand, or organization, send us an email: EDGE@Neocha.com

To learn more about NeochaEDGE clients, case studies, and credentials, link here.

To meet the NeochaEDGE team, link here.

The NeochaEDGE web magazine ///

As a web-magazine, NeochaEDGE showcases inspiring creative content from China. The website is curated daily and presented bilingually to bring readers around the world best-in-class original work across a variety of creative disciplines including graphic design, illustration, animation, film, fashion, photography, street / urban art, comics, painting, print-making, sculpture, industrial design, products / toys, and music.

As the premier destination for Chinese creative community news and content, NeochaEDGE’s readership is a targeted, yet hard-to-reach, group of opinion leaders and trendsetters from cities throughout China and abroad. If you’re interested in reaching this demographic, we provide the following services:

• Advertising / media-buy on the NeochaEDGE web magazine, weekly newsletter (example), and our other proprietary social media properties (Sina Weibo, Douban, Twitter, Facebook, Flickr, Behance, Tumblr, etc.)
• Creative competitions, crowd-sourcing events, and other creative culture campaigns on the NeochaEDGE web magazine
• Creative industry recruitment and job postings
• Outreach to and engagement with key opinion leaders in the Chinese creative community (online / offline)

To better understand how to leverage the NeochaEDGE web magazine to add value to your company, brand, or organization, send us an email: EDGE@Neocha.com

To see the latest posts from NeochaEDGE, link here.

To meet the NeochaEDGE team, link here.

To join or contribute to NeochaEDGE, link here.

NeochaEDGE clients ///